International Market Research
Solutions for : both new exporters and international companies that want to gather all the necessary information before formulating and implementing strategic decisions. It is also for companies giving the first look to the possibility of foreign market entry
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Our market research service, as all our services can be customized based on your company's needs. We are going to present the two most popular solutions that can be selected or further personalized:
Solution 1 : Light market research track
Especially designed for companies that are in an initial curiosity/ exploration phase relatively to international expansion or for companies with a limited budget that need to find out potential effective solutions for international growth:
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Context analysis
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Direct & Indirect competitor analysis
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Product-related cultural/local preferences study for each market or area considered (when applicable)
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Technical requirements & compliance analysis
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Evaluation and ranking of distribution channel solutions
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After the research is competed you will receive a detailed strategic report on how we advise you to proceed in order to enter one or more target markets successfully.
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Solution 2: "On the Battlefield" market research track
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This market research goes further, as the CEO/GM/ Sales Director/ Owner is accompanied to know the market with a hands-on approach directly on the field. Alternatively you can completely delegate GA the task of travelling abroad to get to know the foreign market in depth by conducting:
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Context analysis
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Direct & Indirect competitor analysis
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Product-related cultural/local preferences study for each market or area considered (when applicable)
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Direct in person visits to prospects, potential distributors, agents etc.
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Gathering of precious market information on trends and non-written rules
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Technical requirements & compliance analysis
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Distribution channels evaluation
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Evaluation and ranking of distribution channel solutions
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Once the market research is complete, GA will provide you with a detailed report, containing insights and suggestions on how to proceed for market entry or sales development when applicable.
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